Great news! To give you more choice, we’ve created a new B.BOLD Bicarbonate Free deodorant, with our award-winning Bergamot and Cedar fragrance especially for customers with sensitive underarms, who can’t tolerate the alkalizing effects of bicarbonate found in other formulas.
Designed to be just as effective as the original formula, our new B.BOLD Bicarbonate Free replaces the Bicarbonate with Magnesium Hydroxide, for added detoxifying and antibacterial benefits. You will be able to enjoy the same beautiful scent as our award-winning Bergamot and Cedar, with effective all-day protection and a smoother silkier finish.
Say fresh and Be Bold all day long!
To apply, gently massage a pea-size amount into your entire, clean underarm area to ensure total effectiveness. One jar of B.BOLD will last between 2-3 months... a little goes a long way.
B.BOLD has been created with some of nature's most kick ass ingredients. It's as beautiful as it is potent and it works.
Aluminium is an absolute "No No!" in our products. Did you know aluminium works by plugging the sweat ducts in the underarm area, preventing sweat from escaping. Not pretty, not healthy, not natural.